Yves Rocher menunjuk Mediatropy untuk memproduksi sebuah video, microsite interaktif, fotografi, dan aset media sosial.
Berdasarkan sebuah kisah seorang anak laki-laki dan perempuan yang bertemu meski berada dalam periode waktu yang berbeda, Yves Rocher raspberry vinegar melambangkan cinta mereka, dan mengabadikan momen kebersamaan mereka.
Award-winning Campaign
Menggunakan gaya storytelling yang berfokus pada produk dan asal mula brand.
Membuat konten yang konsisten dan menarik bagi semua target pasar klien (Indonesia, Malaysia, Mongolia, Philippines, Singapura, Vietnam, Thailand, Hong Kong)
| Results | We delivered an interactive microsite that hosted the campaign videos from the various POVs. There was a virtual tour in which users can enjoy an immersive 360 video experience. Users also have the option to access the different marketplaces to purchase the product, according to their location. The main campaign promotional video did extremely well with Vietnam as the top performing market. |
Don't be shy — say hello and we'll be glad to kickstart your next exciting digital marketing journey.
